Feisty Pets shop
Landing page & Amazon's promo materials for a reseller
of the brand new toys
Concept
About Feisty Pets
In 2016, WMC launched Mark Forti’s latest invention called Feisty Pets – a line of interactive plush animals that change from cute to ferociously funny when the head is squeezed. The Feisty Pets became a social media phenomenon among tweens, teens and even adults. Feisty Pets videos racked up over 30 million views in only a few weeks on YouTube. Buzzfeed rated Feisty Pets as the best Christmas toy. On Amazon, Feisty Pets was the top selling plush toy on Cyber Monday and the third best-selling product in the toy category.
Mark Forti
Sources — feistypets.com, mojo-nation.com
Cute but brute
Fluffy but scruffy
Charming but alarming
Cutie ain't duty
Sweet but heat